Книги по маркетингу

Записки маркетолога

Энциклопедия маркетинга

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Women's market handbook : understanding and reaching today's most powerful consumer group

Women's market handbook : understanding and reaching today's most powerful consumer group

Nelson Carol
1994

Of women and advertising

Of women and advertising

Straiton John S.
1984

The Moving Target: The Impact of Women's Employment on Consumer Behavior

The Moving Target: The Impact of Women's Employment on Consumer Behavior

Bartos Rena
1971

The Moving Target [Brochure]

The Moving Target [Brochure]

Bartos Rena
1974

Avoiding Green Marketing Myopia

Avoiding Green Marketing Myopia

Ottman Jacquelyn A. at al.
2006

An Exploratory Assessment of Situational Effects in Buyer Behavior

An Exploratory Assessment of Situational Effects in Buyer Behavior

Belk Russell W.
1974

Psychology for Marketing and Economics

Psychology for Marketing and Economics

Alderson Wroe
1952